AI Transparency Statement
United Kingdom — under the UK's pro-innovation approach to AI regulation and the Information Commissioner's Office (ICO) guidance on AI and data protection. Edition: 2026-05-26
The EU AI Act (Regulation (EU) 2024/1689) does not apply to a clinic operating solely in the UK market. Where a UK clinic also serves patients in the EU, the EU AI Act transparency obligations may additionally apply; see the EU-language version of this notice. This statement sets out our AI transparency for UK use.
1. Provider identification
Provider of the AI system: Project Line, support@projectlineil.com.
2. AI components present in the Service
- Voice receptionist — natural-language audio agent that answers calls for the clinic.
- Drug-safety helper — surfaces potential interactions based on the stored patient medication list.
- Form auto-fill — pre-fills routine appointment templates based on patient history.
- Clinical-decision suggestions — non-binding suggestions for follow-up (PHQ-9 / GAD-7 thresholds, refill timing).
3. How we position the Service
The Service is a documentation and workflow tool. Clinical-decision-support functions surface information to the licensed clinician for their independent review and decision. The treating clinician retains exclusive medical authority; the Service does not autonomously triage, diagnose, prescribe, or refuse care. Consistent with the ICO's guidance on AI and the UK's principles-based framework (safety, transparency, fairness, accountability, contestability), the clinic remains the controller and the accountable decision-maker for any clinical use of AI output. The Service is not placed on the market as a medical device — see the Medical device status page.
4. Transparency to patients
- Patients calling the AI voice agent hear an audible disclosure at the start of each call.
- Calls to the AI voice agent are NOT recorded — the conversation is processed in real time (speech-to-speech) with no audio or transcript stored.
- Synthetic voice output is identified as such on first contact.
- The clinic's medical records explicitly tag any AI-generated text in the appointment notes.
- Automated SMS replies are marked as an automatic reply and state that a member of the clinic's staff will read the message.
- WhatsApp is used only to deliver approved template notifications — there is no AI conversation on that channel.
- The in-app assistant is intended for the clinic's own staff and is identified as an assistant within the application interface.
5. Underlying AI model sources
| Component | Provider | Model | Status |
| Voice + chat | OpenAI | GPT-Realtime family | Foundation-model provider — see openai.com/policies |
| Image OCR | OpenAI | GPT-Realtime family (vision) | Foundation-model provider |
6. Governance
Our internal quality-management system covers data governance, log retention, change management, and post-market monitoring. Incidents are recorded in Project Line's internal log, and material AI-related incidents are reported to clinic controllers within 72 hours, consistent with UK GDPR Art. 33 breach-notification expectations.
7. Right to human intervention
Every AI output is reviewable and editable by the treating clinician. Patients always reach a human contact through the clinic; the AI voice agent transfers to a human on request.
8. Updates
This statement is updated whenever a new AI capability is added or a model provider changes. Material changes are announced under the sub-processor change procedure.
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